Amul Butter Now in an International Tub Pack for Airlines

Anand: Amul Butter will now be available in an Internationally designed tub pack.
With this Amul would be the first company to launch Butter in an International pack in the country thereby strengthening its leadership status in the category.
The blister pack is being packed in a State of Art Plant at Amul Dairy, Anand and carries the just right quantity of Butter need for a single serving ie 8-10 gms.
“ With the boom in the aviation sector and the Railways taking up catering on a big scale, this pack fills the void in the single serving segment and provides convenience to the consumers which is increasingly becoming important in today’s modern environment. This pack has been designed to ensure that there is absolutely no butter left out in the pack “ says Mr R S Sodhi, Head of Marketing at GCMMF, Anand.
03/07/06 BBusiness Wire India (press release)

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