Yatra to take off with low-cost carrier

Mumbai: Anil Dhirubhai Ambani Group-backed online and call centre-based travel service company Yatra.com is planning to tie up with a leading domestic low-cost airline for availing of better fares.
“Though not a normal transaction-based relationship, it will be a close partnership which will enable us to give the best and cheapest airfares for our customers,” Dhruv Shringi, co-founder and board member of Yatra, said.
However, Shringi declined to name the airline saying that it would also tie up with the state government-promoted e-governance initiatives to enhance its reach to masses.
Yatra.com, which has Norwest Venture Partners and TV 18 Group as other promoters apart from ADAG, launched its operations recently.
Shringi said the portal had tied up with Reliance Webworld centres.
03/08/06 P R Sanjai/Business Standard

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