A fare war in the Indian skies looms large, with domestic air travellers apparently lapping up the promotional offer announced by SpiceJet on Friday that makes flying even cheaper than train journey.
The move could force other carriers to follow suit, especially since passenger traffic has been steadily declining in recent months with corresponding rise in airfares.
In fact, IndiGo, another low-cost carrier, has already marginally slashed fares on select routes. Though major airlines such as Air India and Jet Airways say they don't have any plans to reduce fares, but they are closely watching the passenger response to the SpiceJet scheme.
The fliers, needless to say, are delighted and are making a beeline for the SpiceJet offer, while hoping that other airlines will also offer a similar bonanza. The airline is offering a limited-period sale across its domestic network for an all-inclusive one-way fare of Rs.2,013.
13/01/13 India Today
