Thursday, January 22, 2015

Discount Sales 'Right Thing' to Stimulate Demand: SpiceJet

New Delhi: Crisis-hit SpiceJet on Wednesday said selling tickets at low rates is the "right thing to do" provided it is done in the "right way".

Mr Kapoor's remark comes against the backdrop of all major airlines, including national carrier Air India and private airline Jet Airways, lowering their fares significantly to "stimulate demand" during the lean March quarter.

"Good to see other Indian carriers have sales to stimulate demand. We took heat for it. But was and is the right thing to do, if done right!" SpiceJet chief operating officer Sanjiv Kapoor tweeted.
 SpiceJet, which was the first carrier to lower fares last January and then continued it frequently, had come under severe criticism both from the domestic carriers as well as the Directorate General of Civil Aviation (DGCA) for such a move.
21/01/15 PTI/NDTV
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